Flawless Conversion Funnels on Your eCommerce Website

Today, an eCommerce Conversion Funnel refers to various buyers’ stages that lead to a finalized purchase decision. Primarily, the funnel serves as the guide that deals with the decreasing number of prospective customers through the optimal conversion path. What Exactly is a Conversion Funnel? You can classify a sales or conversion funnel into an upper, […]

Web Analytics and Important KPIs for E-commerce Businesses in 2020

We all want to know how our website performs after launching. This is where web analytics tools become useful in the first place. Modern web analytics covers everything from advanced data science to sophisticated segmentation. At present time, the need for real-time web analytics data has increased amongst businesses. The role of data in daily […]

12 Simple Ways to Improve Shopping Cart Abandonment Rate of Your Website

If you own an E-commerce store, you must know about the shopping Cart Abandonment Rate. You don’t want to bear the loss of your sales. Once you optimize the cart page, you’ll find reasons why buyers do not complete the buying process. Cart Abandonment Rate Optimization is one of the critical tasks for online businesses. […]